Recently, at the Ceramic Industry Development Forum of Xinjiang Yining and Central Asia International Import and Export Fair, Ding Weidong, honorary president of China Building Sanitary Ceramics Association, said that due to the growing demand for restrictions on the export of ceramic products in China, the country may introduce A series of policies that limit the export of ceramic products.
It is understood that in 2009 China produced 6.4 billion square meters of various types of ceramic tiles, an increase of 11.68% over 2008; the number of sanitary ceramics was 15,700, a slight increase, both ranked first in the world. The export volume of ceramic tiles is still the highest in the world, exceeding one third of the total trade volume of ceramic tiles in the world, exceeding the sum of Italy and Spain.
Ding Weidong said that although the ceramic industry is large, China is at the low end of the value chain throughout the industry value chain. Therefore, the export of ceramic products is actually selling raw materials, energy, and labor, and sacrificing China's environmental protection and pollution is left to itself. In addition, most of the domestic ceramic enterprises do not have their own brands, but take the OEM, do the wedding clothes for foreign dealers, the export price is low, and the profit is meager. Moreover, low prices have often encountered foreign anti-dumping, and have been subject to anti-dumping by India, South Korea, the European Union and other countries. Therefore, in view of the above, the country may introduce a series of policies in the future to limit the export of ceramic products.
In the face of this situation, how should domestic ceramic enterprises face it? According to industry insiders, there is a huge demand for ceramics in China. Domestic ceramic enterprises should turn their heads to further develop the domestic market and expand ceramic domestic demand while export restrictions. On the other hand, domestic ceramic enterprises should deepen enterprise reform, strengthen brand awareness and brand building, increase product added value, and focus on boutique export brands, which will not only enhance the popularity and sales profits of Chinese ceramics, but also avoid international anti-dumping disputes.
It is understood that in 2009 China produced 6.4 billion square meters of various types of ceramic tiles, an increase of 11.68% over 2008; the number of sanitary ceramics was 15,700, a slight increase, both ranked first in the world. The export volume of ceramic tiles is still the highest in the world, exceeding one third of the total trade volume of ceramic tiles in the world, exceeding the sum of Italy and Spain.
Ding Weidong said that although the ceramic industry is large, China is at the low end of the value chain throughout the industry value chain. Therefore, the export of ceramic products is actually selling raw materials, energy, and labor, and sacrificing China's environmental protection and pollution is left to itself. In addition, most of the domestic ceramic enterprises do not have their own brands, but take the OEM, do the wedding clothes for foreign dealers, the export price is low, and the profit is meager. Moreover, low prices have often encountered foreign anti-dumping, and have been subject to anti-dumping by India, South Korea, the European Union and other countries. Therefore, in view of the above, the country may introduce a series of policies in the future to limit the export of ceramic products.
In the face of this situation, how should domestic ceramic enterprises face it? According to industry insiders, there is a huge demand for ceramics in China. Domestic ceramic enterprises should turn their heads to further develop the domestic market and expand ceramic domestic demand while export restrictions. On the other hand, domestic ceramic enterprises should deepen enterprise reform, strengthen brand awareness and brand building, increase product added value, and focus on boutique export brands, which will not only enhance the popularity and sales profits of Chinese ceramics, but also avoid international anti-dumping disputes.
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