Video communication high-profile "cloud" the user's gorgeous dizzy

In the current field of video communications, "related cloud" has become a fashion, many video vendors are even more "cloud". It is true that the advantages of cloud video conferencing, such as convenience and massive data storage, fully meet the growing demand for video communications and are an inevitable trend in the development of the industry. However, for ordinary users, the current cloud video conference is really "walking in the clouds" and can only hear and not see. In the face of the cloud theory of many manufacturers, in the end there is a bit of reality, a bit of illusion, the user is just a blank one.

The field of video communication has always been an industry of playful concepts. Concepts such as “high-definition” and “television” with industry guidance have emerged one after another. From the perspective of the overall development of the industry, the industry-leading concept not only sets clear goals for the development of the industry, but also promotes the maturity of industry technologies, and the concentrated display of industry trends is more conducive to the general public's understanding of the industry. Most ordinary users do not possess much professional knowledge. Most of the understanding of new technologies is through the promotion of manufacturers. This is not difficult to achieve in the popularization stage of “high-definition” and “television”. After all, it can be confirmed by eyesight, and there are corresponding The standard specification. However, for cloud computing that has just begun to become popular, it is not so easy for the general public to understand because of the lack of certain standards.

In fact, not only video communications, many areas of cloud computing applications have been questioned, such as a variety of cloud mobile phone users are considered flashy, conceptual components are mostly, cloud TV is considered "thousands of Taiwan's" without prominent characteristics. While people in the industry generally praise the use of cloud computing, many applications of cloud computing are decryed by users. Some experts believe that the reason why cloud computing applications that have already been put into practice is not recognized by people is that, besides their immature technology, blindly following the trend is one of the important reasons. As in the field of video communications, the high-profile "cloud-related" of many manufacturers is just a matter of course. To invest in the market is a good indicator of effort. It has not shown the true strength of cloud computing.

Cloud computing is essentially a service, especially in the field of video communications. It is a “hero behind the scenes”. Its role is to help users achieve a more perfect experience, not as high-definition or telepresence. Will present its excellence directly to people. Therefore, at present, if the manufacturer wants to simply use cloud computing as a gimmick, users will not buy it very much.

If IT giants such as Microsoft and IBM have promoted the popularization of cloud computing concepts, then video communication vendors will only be able to catch up with the pulse of market development. At present, it has become inevitable that video communication vendors have changed from pure product vendors to integrated products and services, and the rise of cloud computing is bound to accelerate this change. In the future, the pros and cons of relying on cloud computing cloud service system will become an important criterion for users to judge vendor services. However, under the current conditions of immature technology, it is not sensible to use cloud computing alone, and it will eventually become a cloud.