Optimistic about the development of China's building materials industry, ASEAN enterprises docked in the Chinese mainland market

China's building materials industry has developed rapidly in recent years. It is a busy scene at the Guangzhou Jianbo Fair, the first exhibition of Asian Building Materials. The reporter visited for two consecutive days and learned that many building materials companies from Malaysia and other ASEAN countries have gathered in Guangzhou and actively cooperate with China. Business exchanges and negotiations, want to fight for the Chinese mainland market.

Zhang Fen, director of China Building Materials Home Enterprise Marketing Center, said on the 9th that in recent years, many building materials companies in ASEAN countries have paid close attention to the Chinese mainland market. They used industry exhibitions to meet Chinese companies to understand and integrate China's industry channels. Docking product transactions in China.

Zhang Fen said that with the economic development of ASEAN countries, the ASEAN countries' building materials industry is in the new round of development climax. At present, the demand for alloy steel, ceramics, chemical building materials, etc. in ASEAN countries continues to rise, and imports are expanding, while Chinese building materials are The advantage of “high quality and low price” has attracted the attention of many ASEAN companies.

Megastrong from Malaysia is mainly engaged in the operation of small hardware products such as door and window fittings. The target market is mainly concentrated in Europe, Southeast Asia and other places. According to Wang Xin, a related person of the company, the trip to China is going to purchase bulk purchases of household hardware and security door locks in China. According to reports, the company’s annual purchase amount is about 5 million US dollars this year. China is one of its key procurement areas. .

Wang Xin said that the company has been rooted in the Malaysian industry for nearly 30 years and has many years of experience in purchasing in China. Especially in recent years, there have been many procurement arrangements in China every year. When talking about the purpose of the exhibition, Wang Xin said: "The exhibition can communicate with people in the Chinese industry and open up channels, and hope to find Chinese manufacturers who can cooperate for a long time."

Philippine sanitary products import and export company Golden has also been optimistic about the Chinese market in recent years. The relevant person in charge of the company said that China's consumption level is improving, and the Chinese market is vast and has great business opportunities. Chinese people have now paid more and more attention to housing decoration and quality of life. I believe that high-quality sanitary products will have a lot of room for development in China.

During the exhibition, China Global Market Group held three consecutive Chinese and foreign “buyer-staying procurement meetings” and “seller matching meetings” in the exhibition hall. Many buyers from Malaysia and the Philippines participated in the exhibition. The reporter learned that the ASEAN region has been one of the important markets for China's building materials import and export in recent years. Many Chinese quality manufacturers have used this kind of matching and purchasing meeting to communicate with the ASEAN and Latin American markets in the name of “Made in China”.

Hu Weiquan, general manager of Global Market Group, believes that the rise of markets such as ASEAN and Latin America is the highlight of the “post-financial crisis era”. Better communication with such markets will be a new growth point for China’s import and export trade in the coming period. .

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