Furniture people have mixed feelings in the past 2012, and the furniture industry "wanders" in the cold. Although the furniture industry has not shown a recovery trend in 2012, according to the incomplete statistics of the Guangdong Furniture Association, the total output value of the Guangdong furniture industry in 2012 may reach 300 billion yuan, accounting for about 26% of the national total, an increase of 7.1% year-on-year. The average annual increase rate is 15%.
What is the trend of Foshan's furniture industry in the context of the continuous increase in the province's total sales ? Will the price of Foshan furniture rise in the future? In this regard, people in the furniture industry said that although the operating area of ​​the Foshan furniture store is increasing by 20% to 30% per year, as the market competition becomes increasingly fierce, it will drive the furniture industry from a healthy change in the pursuit of scale speed to scale efficiency. Affected by rising costs, furniture prices will continue to rise this year, or between 15% and 20%.
Furniture product prices may continue to rise
The average increase of furniture products last year was about 10%, and industry insiders in the furniture industry predicted that due to the increase in furniture production costs, this year ’s furniture prices will continue to rise. The increase is expected to be comparable to last year, and will even hover between 15% and 20%. .
In the future market price trend of furniture, Zuo Boyang, Honorary Chairman of Foshan Furniture Industry Association, said that although Foshan has continuously increased furniture stores and expanded its business area in recent years, companies cannot avoid problems such as rising costs. "Rising raw material prices, rising rents in stores, and labor costs are the fastest-rising parts. There are also some costs in the circulation link, which undoubtedly increase the pressure on enterprises, and finally reflected in the furniture products produced." Zuo Boyang predicted, In 2013, the price of furniture products will rise by about 15% year-on-year, and even some types will rise by 20%.
It can be found in the Foshan furniture store , even at the end of the year, the discount of the store is not large. At a certain brand of furniture in Lecong Furniture City, a salesperson told reporters that he had been engaged in furniture sales for more than three years and found that prices were still rising more than falling. "At the beginning of the year, products can be discounted by 20%, but by the end of the year, they can only be discounted by 10%. The main reason is that warehouses and shopping malls are expensive, and the prices of timber are constantly rising, and the prices of products are rising."
The furniture industry may shift to economies of scale
According to incomplete statistics of the Guangdong Furniture Association, the total output value of the Guangdong furniture industry in 2012 may reach 300 billion yuan, accounting for about 26% of the total output value of the national furniture industry , an increase of 7.1% year-on-year. Among them, the total furniture export of the province in 2012 was about 15.23 billion US dollars, accounting for about 32% of the national total export, an increase of 2% year-on-year; the total domestic sales was about 200.1 billion yuan, accounting for 23% of the national total domestic furniture sales, an increase of 10.4% year-on-year.
Under the influence of various unfavorable factors such as "real estate regulation and control", "sustained slowdown of economic growth" and "anti-dumping", what kind of model should the furniture industry develop? The relevant person in charge of the Guangdong Furniture Association said that he will actively promote the furniture industry from pursuing scale speed to pursuing scale efficiency. In 2013, we will strengthen domestic demand, actively expand the development of third- and fourth-tier markets, and pay attention to domestic products; at the same time, we will steadily develop exports, actively develop emerging furniture export markets, and pay attention to gradually increasing the independent intellectual property rights and independent brands in the international market Marketing efforts to increase the added value and economic benefits of exported products.
According to the prediction of the Guangdong Furniture Association, the total output of the furniture industry in the province will reach 330 billion yuan in 2013, accounting for about 25% of the national total, an increase of 10% from the estimated value of 300 billion yuan in 2012.
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